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Digital marketing is essential if you want to promote your business in this day and age. Without digital marketing, both independent businesses and worldwide corporations are simply not able to get their name out there. 

That is why now is a better time than ever for you to upskills and train existing employees through a digital marketing apprenticeship

Building Knowledge and Skills

It’s very easy to think that Digital Marketing is all about posting to social media, and then sitting back to see what happens. This is not true at all, and there is so much more to it. A digital marketing apprenticeship builds knowledge and understanding in everything from how to develop a website to SEO and even analytics. Some roles may also include account management, and this can look impressive if you ever apply for another role.

Digital marketing apprenticeships are primarily work-based too. This means that employees will be working right at the heart of the sector, and you will also be able to understand the various elements involved too.

Finding Your Passion

If you are a digital marketer then you will have to cover a huge range of elements. It may be that you can find what interests you and that you can also proceed to go down many different paths. It may be that when you start your apprenticeship, you are interested in social media marketing. As time goes on, you may find that this doesn’t interest you at all and that you instead, gravitate towards content writing. The beauty of the digital marketing industry is that you can change your paths at any time and all experience is relevant. This is a thriving sector and atmosphere for you to be working in, and there’s never been a better time for you to take the plunge.

Career Progression

After you have completed your apprenticeship, you can then progress in numerous ways. It may be that you are offered a position with the employer you have now or that you are placed onto an even higher level apprenticeship, so you can develop your skills. If you do seek out other positions then you have both a qualification and solid work experience. From here you can go on to be a digital marketing executive, or you can change careers entirely. You may even be able to open your own business!

Past Experiences 

It doesn’t matter if you have work experience or whether you are choosing to apply for your first job because it is very easy for you to take a huge range of skills to your new role. You will become experienced in teamwork, IT, finding creative solutions, and more. If you want to gain business experience, then working in account management could be the way to go. If you have an English degree or if English is your strong suit, then you may find that you are able to go down the content-heavy route. This is great because you can develop new skills while also building on the skills that you have right now.

Offering a New Insight

Do you feel as though you have ideas on how you could take a business through this new age of social media? Maybe you have your own ideas as to how marketing online should be done. Either way, it doesn’t matter whether you are carrying out visual, written or analytical tasks because employers are always looking out for new ways to build their online presence, and it may be that you have that one idea that could help them to take the next step. When it comes to digital marketing, it’s about moving forward as well as taking on new strategies. If you feel as though you have this to contribute, then you could be steering the helm of a new and creative campaign that ends up putting a small company on the map. The satisfaction, job experience and knowledge you’ll gain from this simply cannot be measured, and that is why so many people are choosing to take on a digital marketing apprenticeship in this day and age.

Of course, there are so many things that can be done to try and ensure that you choose the right apprenticeship, but if you feel as though you could break the mould or if you feel as though you want to be part of a new and bustling environment then a digital marketing apprenticeship could be the right one for you.

Find out more about the Level 3 Digital Marketing Apprenticeship


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Book to attend our next open event and discover why we are the place to go for apprenticeships


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